Source: Impression Chifeng

Time passed quickly, and the 2016 Guangya Exhibition ended in a twinkling of an eye. As a lighting media person who participated in the 4-year Guangya Exhibition, Xiaobian interviewed many industry leaders, including engineers, designers, and business executives., University professors, etc., to listen to their insights into the future development direction of the lighting industry from this Guangya exhibition.

How to view the current difficult situation in the lighting industry?

LED lighting companies have some good, some difficult, this is normal. But what I fear most is that companies with high technology and good products will have difficulties, and if they mess around well, this industry will be in trouble. I hope that peers will return to lighting, upgrade technology, and do a good job in products. If the industry ecology is good, good enterprises should be made better, and bad enterprises should be difficult or even close down.

At present, LED lighting enterprises are facing difficulties. At present, the number of LED lighting enterprises in China is too large, which is unique in the world. Accounts receivable also reflect the current capital situation of enterprises. The cost of LED is on the high side, and the competition for general lighting is white-hot. In the cold winter, the first important task for enterprises is to maintain cash flow. Don't let the cash flow break down. Only when there is cash and blood will it not fall down.

About the future LED industry pattern

In the future, the LED industry will be promoted in the same form as the progress and development of the electronic industry. It will be reborn with the changes of the traditional light source industry before. As long as we observe and study the overall organizational structure changes experienced by the electronic industry, the tide of merger and acquisition integration is emerging, and the industrial chain is more subdivided, we can learn from and find the direction in which the LED industry will be promoted in the future.

LED lighting applications tend to mature, light efficiency gradually reached saturation stability, chip light source packaging and other processes will be due to the light-heat ratio across the balance point and the focus of attention from heat dissipation to the pursuit of high reliability and high-quality lighting quality, no longer blindly one-sided pursuit to improve light efficiency. The performance of lighting sources, equipment, systems and controls returns to high-quality lighting quality guided by visual comfort to the human eye.

Product prices and reliability gradually stable, consumers began to generally accept LED lighting products, the market can be expected, but lighting light sources, equipment, systems and other profits reduced to stability, LED photoelectric technology used in lighting engineering caused by the wave of excitement subsided, the overall lighting industry tends to rational and calm industry normal.

This wave of enthusiasm has subsided, and it is necessary to launch a truly meaningful intelligent lighting control to enhance the value of lighting and product value-added. Combining healthy lighting based on human factors engineering and a control method that fully respects the convenience of consumers' usage habits, a truly intelligent lighting has been established. The current mobile phone APP control mode is retreated as a supporting role. Automatic intelligent control constructed by sensors and microcomputer chips is the new hope and becomes the application 4.0 of lighting technology and engineering.

LED lighting is the fourth or fifth generation of lighting products, so far, there is no real technology to replace LED. Then there is a huge technology to enhance the LED lighting products, from the source of the chip to the packaging to the downstream lighting applications, the future of the product will be more power-saving, life will be longer, will be easier to control, more intelligent, more personalized, so the LED lighting industry still has a long way to go, the prospects will be more and more bright.

After the rapid development of the first two years, this year everyone is more rational and slowly returns to the advantages of LED products. The products pay more attention to the improvement of light efficiency and light quality, are more energy-efficient, and can bring customers a better lighting experience.

In 2015, the society and economy entered the new normal, and the lighting industry was also developing on the road of the new normal. However, the new normal also represents that the whole industry will tend to be rational and stable, and there will be less market chaos caused by a lot of speculation, which is undoubtedly very beneficial to some manufacturers who do products in a down-to-earth manner. Therefore, the arrival of the new normal will undoubtedly promote the healthy development of the entire industry, and at the same time, it will also be a big wave, "merit-based admission", "poor students" will be kicked out, "progressive students" will stand out, and the original "eugenics" will further integrate resources and continue to lead. In this market environment, we must continue to practice "internal skills" and use good products to gain customer trust and market recognition.

About Smart Lighting Trends

In recent years, intelligent lighting is indeed the demand and trend of the industry, mainly because LED is basically listed in electrical products, and is no longer a continuation of the thinking of traditional light sources, so in a wave of electrical intelligence, such development is not difficult to predict. Any development seems to have a cycle. If it is too hot for a while, it will always cool down a little. When new technological breakthroughs are made, it will heat up again. I don't think it will definitely become a bubble: [technology always comes from human nature]]. Whether it is design or the rapid development of products, as long as it is from the perspective of human needs, there will always be resonance, or innovation may eventually change human habits and life.

At present, there is a chaotic phenomenon of good and bad in the development of domestic intelligent lighting. In the process of chaos, how to find a suitable development direction, including business model, technology research and development, etc., to do these solid basic work well, in order to provide users with a better experience Smart lighting home. At present, many so-called intelligent lighting is the function of lighting plus control, but this function has appeared many years ago. The control system only and the Internet, cloud platform, lighting system itself to establish a very reasonable application relationship, in order to create an intelligent lighting solution, this is the general trend, the future will be able to About Us in daily life.

In the future, there should be polarization in the industry, products with characteristics (good shape, high cost performance, practical intelligent functions, etc.), channels with advantages, and technical services with characteristics will get better and better.

Intelligence is not only the development trend of the lighting field, but also the development trend of the whole world. Just like Darwin's theory of evolution, people always tend to develop in the direction that life is more conducive to their own. The essence of intelligent lighting is electronic and networking, so that lighting can better meet the actual needs of others, not only can simplify operation, easy management, but also save human and financial resources. With the improvement of living standards, the application of intelligent lighting will become more common and will become a major trend in the development of the lighting industry.

　About the development prospects of the lighting industry

In the future, the proportion of people obtaining information through vision is increasing, the scope of use of light will also be expanded, the desire to manipulate light will be stronger, the professional demand of the lighting industry will be more vigorous, the industry will be more prosperous, and the contribution to human life will be greater.

Looking at the problem from the perspective of development, I think the lighting industry will get better and better in the future.

We know that with the continued prosperity of material civilization, urbanization and people's emotional requirements will become higher and higher. The large atmosphere (city lights) and small atmosphere (public interior space and residential lights) of the lights are closely related to this emotional need. The entire lighting industry will be more and more subdivided into different application markets, so it will be good. However, this new type of market segment will require higher and higher quality.

In this way, the entire lighting industry from the scientific and artistic design of the project to the technical requirements of the product and the implementation process of the perfect combination with the scene is particularly important. The challenge is getting higher and higher, and it will naturally eliminate those products and enterprises that lag behind the demand of market competition, and achieve those high-quality enterprises that pay attention to market demand and quality development at any time.

The three stages of LED lighting: in 2012~2014 has quickly gone through the retrofit high-speed growth stage; and the integrated and innovation stage of the product has already occupied the market. The future you imagine always comes inadvertently. The most growth opportunities in this industry in the future will be "brand", "innovation" and "intelligence".

Affected by the overall economic environment, the growth rate of the LED industry slowed down in 2015, the global lighting market was surging, industry competition intensified, and the polarization of enterprises in the industry was obvious. Large enterprises became stronger and stronger through mergers and acquisitions and cooperation, while the living space of small enterprises was further squeezed and even gradually withdrew from the market. In such a market environment, the real strength of the LED industry enterprises to survive, large enterprises will be further stronger and bigger, and low technology content, small value-added products of enterprises will be difficult. This will also promote some enterprises from "the pursuit of quantity, the pursuit of short-term interests" to "the pursuit of quality and quality" to change. In the future, enterprises with strong innovation and research and development capabilities and high technological content will have greater development opportunities.

In 2016, there will be many new technologies, new products and personalized lighting works in the field of outdoor LED personalized control technology, personalized applications and personalized products. With the continuous improvement of control technology, various interactive lighting works will become more and more popular. Traditional lighting methods will be replaced by more advanced intelligent lighting. Environments and places that were previously not suitable for lighting will be brightened and beautified due to the emergence of new technologies.

The future lighting industry is still worth looking forward to, will be better and better. Because with the development of the city, the improvement of the overall grade of the city, and the continuous growth of high-rise buildings, the demand for lighting equipment is increasing, and the requirements for lighting equipment are getting higher and higher. The future development direction of the lighting industry will have more and more requirements on products and construction technology. Therefore, the design units, product suppliers and construction units of our lighting industry must continuously improve themselves, in order to adapt to the challenges and improvements of this industry, we will be at the forefront of this industry.